Privacy Policy
Last updated: April 19, 2026
GoodWorkRoofing ("we," "us," or "our") operates the website goodworkroofing.com. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website or contact us for roofing services.
1. Information We Collect
Information You Provide Directly
When you fill out our contact or estimate request form, we collect:
- First and last name
- Email address
- Phone number
- Property address or city
- Details about your roofing project
This information is used solely to respond to your inquiry and provide you with a roofing estimate or service.
Information Collected Automatically
When you visit our website, we automatically collect certain technical information, including:
- IP address and approximate location
- Browser type and version
- Pages visited and time spent on each page
- Referring website
- Device type (desktop, mobile, tablet)
This data is collected through cookies and analytics tools described below.
2. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to analyze website traffic and improve your experience. You can control cookie settings through your browser preferences.
Google Analytics (GA4)
We use Google Analytics 4 to understand how visitors interact with our website. Google Analytics collects data such as pages viewed, session duration, and general location. This data is aggregated and anonymized — we cannot identify you personally from it. Google's data practices are governed by the Google Privacy Policy.
Google Ads & Remarketing
We use Google Ads to advertise our services. Google may use cookies to show you our ads on other websites after you have visited goodworkroofing.com. You can opt out of personalized advertising by visiting Google Ads Settings or aboutads.info.
Google Tag Manager
We use Google Tag Manager to manage and deploy tracking scripts on our website. Google Tag Manager itself does not collect personal data.
3. How We Use Your Information
We use the information we collect to:
- Respond to your roofing estimate requests and inquiries
- Schedule appointments and provide roofing services
- Send follow-up communications related to your service request
- Improve our website and user experience
- Analyze website traffic and measure the effectiveness of our advertising
- Comply with legal obligations
We do not sell, rent, or trade your personal information to third parties for marketing purposes.
4. How We Share Your Information
We may share your information only in the following limited circumstances:
- Service providers: We may share data with trusted vendors who assist us in operating our website and conducting business (e.g., email providers, CRM tools), under confidentiality agreements.
- Legal requirements: We may disclose your information if required by law, court order, or government authority.
- Business transfers: If GoodWorkRoofing is acquired or merges with another company, your information may be transferred as part of that transaction.
5. Data Retention
We retain your contact information for as long as necessary to fulfill the purposes described in this policy — typically for the duration of our business relationship and up to 3 years thereafter, unless a longer retention period is required by law.
6. Your Rights and Choices
Depending on your location, you may have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate data
- Request deletion of your personal data
- Opt out of marketing communications at any time
- Opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on
To exercise any of these rights, contact us using the information in Section 9 below.
7. Security
We take reasonable technical and organizational measures to protect your personal information against unauthorized access, loss, or misuse. Our website uses HTTPS encryption for all data transmitted between your browser and our servers. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
8. Children's Privacy
Our website and services are not directed to children under the age of 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately and we will delete it.
9. Third-Party Links
Our website may contain links to third-party websites (such as Google Maps or social media profiles). We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies.
10. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically. Continued use of our website after changes are posted constitutes your acceptance of the updated policy.
11. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your data, please contact us:
GoodWorkRoofing